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Three models in blue, sage green and cream American Vintage trousers with white tank tops

E-commerce ContentAmerican Vintage

Reference
PLT-0244
Model in a pink tank top and shorts with a sweater tied at the waist, leaning in a stone doorway
Model lying on a pale blue floor in a white ribbed tank top and ecru jeans

Our Mission

Pletory worked with American Vintage across e-commerce production and fashion campaigns, creating on-model imagery, denim catalogs and lifestyle visuals aligned with the brand's established identity.

Combining AI casting, image generation and post-production, the project brings particular attention to garment fits, denim washes, fabric textures and natural styling, ensuring consistency across collections and formats.

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Hands slipped into the back pockets of light-wash jeans
Back pocket and leather patch of grey-wash jeans
Back pocket and leather patch of light blue jeans
Washed black denim midi skirt laid flat
Back pocket and leather patch of washed black jeans
Back pocket of brown jeans with leather patch and size label
Khaki pull-on trousers laid flat
Dark-wash wide-leg jeans laid flat
Linen napkin embroidered with a magpie and the American Vintage logo on a floral tablecloth

List of Assets

On-model imagery, denim catalogs and lifestyle visuals.

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Three models in brown, dark blue and black American Vintage jeans with white tank tops
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